Zoom quickly became the default video chat solution in April of 2020. Why did this happen because many incumbents like GoToMeeting and Webex had larger user bases at the time. It's because Zoom designed their experience as a VIDEO FIRST connection method. GoToMeeting and Webex worked great as a conference calling tool, but that wasn't good enough for quality communication over the web. 

Zipcan is also a video first experience. We believe that every website, digital product or application will eventually include video chat as one of the core experiences. 

We are often asked, how is Zipcan different than Zoom. This post will outline the differences and when it makes sense to use each tool. 

Feature/use Zipcan Zoom
Video/audio calling x x
Host management x x
Recording x x
In call text chat x x
Phone in option   x
Participant limit 13 100+
Ability to embed  x  
Download required   x
Scale to users without an account x  
Calling experience in context x  
Custom brandling/theming x  

Zoom and Zipcan are similar but when you dig into the details they really support different use cases. Zoom is a standalone app, therefore every video call will take place inside of Zoom. You are limited to the design style and settings for every call experience. The business model is also based on seats, so every call needs to have a Zoom account holder assigned to it. 

Zipcan on the other hand is an embeddable app, which means you can put the Zipcan experience wherever you need it. The video call will always take place inside of the Zipcan experience, but that can be started and surrounded by anything you want. In addition, Zipcan offers full theming so you can change the color, style and font your users will see in each call. The business model for Zipcan is based on call use and Zipcan offers unlimited calls on top of each video chat space so calls do not need to have an account associated with it. 

If you want contextual video chat and you want to scale it within your product, website or application, Zipcan is probably a good fit. 

If you want to enable video conferencing for your organization or webinars Zoom is a great choice. If you have a larger audience Zoom is also the best solution.